The new issue of The Hollywood Reporter goes in depth with Kardashian mom and manager Kris Jenner about the inventive — and controversial — ways she's monetized reality fame for her family since their arrival on E! in 2007.
Last year, THR reveals, the tightknit family made more money than what Angelina Jolie, Sandra Bullock, and Tom Cruise are estimated to have earned combined: a staggering $65 million (a source close to the family confirms the figure).
Below, a round-up of the shocking amounts of money they've scored:
- The family splits a six-figure paycheck per E! episode. The shows might provide a steady paycheck, but their larger purpose is to serve as a marketing platform for their endorsements and best-selling products, which include book, fragrance and clothing lines. "These shows are a 30-minute commercial," admits Khloé, co-star of the first spinoff, "Kourtney & Khloé Take Miami," which focused on the opening of a Florida outpost of their clothing store, Dash.
- Kim now charges as much as $25,000 to simply mention and link to a brand or company in a tweet. It's so effective a tool that businesses have begun including Twitter clauses in their contracts with the family, committing the girls to a set number of tweets about their product.
- Kim commands a personal appearance fee of $100,000 to $250,000 per event, and can even demand up to $1 million internationally, according to a high-profile talent wrangler. It's been rumored that she signed a seven-figure deal with a Las Vegas club owner for a handful of 2011 appearances. (Kris will not confirm.) "Kim sells," a nightlife source says.
